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There are a few simple rules to follow when saving a print-ready design made with InDesign and it all starts with setting up your InDesign document properly with bleeds. The Need To Bleed Adding bleeds from the start, BEFORE YOU EVEN START, is crucial. Think about it, you’re working on a 200+ page catalog and then […]
Providing a customer with a pre-press proof for an offset run has been an issue for printers and customers alike for a long time, specially when printing in Pantone (PMS) colors. Some customers require a printed proof to be made before the entire job is run, usually for large orders. Because of the cost of […]
Your local community has the best school and faculty, the brightest students, state-of-the-art facilities, and the most skilled and talented athletes and performers. Marketing these attributes is essential for a school district or organization to reach parents, community officials and professionals and all other audiences. Captivate the public and their support by providing quality information […]
We often receive files from customers in PDF or Illustrator format that include embedded images. Some of the time we get requests from the customer to modify the embedded images within the PDF or Illustrator file but, yes, you guessed it, they don’t have the original embedded image to modify. Modifying Embedded Images Once you […]
Making educated decisions with your marketing is not only about the results but also how those results are obtained. By knowing how printing works and what combinations of specs work best, you can actually save money on printing costs and still have quality marketing materials. I can imagine that you are probably thinking right now…I […]
Last week a local landscaping business owner stepped in asking for business card printing. As a rule I always ask customers what they are doing to advertise their business these days and if it’s working for them. As owner of a landscaping business, he understands that his target market is pretty much every household in […]
Seasonal advertising brings lots of work for freelance and in-house designers. Valentine’s Day is a holiday that requires stunning visuals and some typographical romanticism. Valentine’s Day: Love, Chocolate and Free Fonts We hand picked these 3 romantic, love-inspired fonts for graphic designers to create graphics that convey the true feeling of Valentine’s Day. These free […]
Standard business cards are typically rectangular, 2 x 3.5 inches on white stock. The only thing that differentiates them from other business cards is the information and graphics. Adding custom finishes to your business cards bring them to life. The combinations are endless, but by using just one finishing option your business cards will be “Slicker than […]
Effective January 5, 2013, the United States Postal Service (USPS) is revising the regulations governing the Folded Self-Mailer Standards. The final rules were published in the Federal Register on December 1, 2011 and can be found in the Federal Register / Vol. 76, No.231 / Thursday December 1, 2011 / Rules and Regulations [PDF].
The United States Postal Service (USPS), a “Self-supporting government enterprise”, has announced a retail postage rate increase effective as of January 27, 2013. The Postal Service funds its facilities and operations with the sale of postage, different products and services. It does not receive tax money from the US government for its operating expenses. […]