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The 5 W's of Mailing and Fulfillment. What, Where, When, Why and Who! -
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Mailing & Fulfillment
The 5 W’s of Mailing and Fulfillment. What, Where, When, Why and Who!
Envelope Size Chart Quick Guide
Apr 19th
It’s easy to get confused when selecting the correct envelope sizes for invitations, business letters or Direct Mail pieces… A2, A4, A7, #10, #9, #10 Window… So we decided to build this common envelope size chart with the goal of providing a sort of cheat-sheet or quick reference for envelopes for our customers and anyone who…
A Holiday Greeting Card to Remember
Nov 22nd
With the holidays in proximity, we begin the yearly cycle of gift buying, long lines, figuring out who’s hosting Thanksgiving dinner, making sure those gifts are in the mail by a certain date, and all the other craziness that comes with the holiday season. For businesses it’s not so much the case, but appreciation…
Saving Money on Direct Mail with QR Codes
Apr 27th
Although QR codes are quickly being adopted by major companies and industries, adoption is moving slowly throughout the small business sector. In an effort to promote Direct Mail and create awareness of the benefits of using QR codes in Direct Mail, the United States Postal Service is offering a special postage discount during the months…
3 Key Marketing Tips for the Modern Real Estate Agent
Mar 14th
In today’s fierce Real Estate market you have to stay on your toes. Marketing your open houses, agency, available properties and yourself as a Real Estate agent is a key component to drive business, sales and changing that For Sale sign into a Sold! sign. As a printing company we get to see what is…
Measuring Direct Mail Response and ROI
Nov 22nd
I recently came across a direct mailing group post that caught my attention and received mixed responses from group members. The person wanted to know where to find statistics on how many people actually open and/or read their direct mail in order to justify statistically, the advantages of direct mail in both B2B and B2C…
Intelligent Mail Barcodes – The USPS Automation Initiative for Direct Mail
Nov 5th
As of May 2011, the United States Postal Service will be rolling out its next generation of mail delivery services . These new services are a leap forward in the “USPS Automation Initiative” with the incorporation of advanced information technology into their vast mailing system. With the use of the new Intelligent Mail barcode, direct…
Digital Supremacy: Variable Data Printing
Oct 22nd
Digital Printing has been adopted by the print industry for its efficiency, plethora of functions and small run capability. It is the underlying foundation of Variable Data Printing also known as VDP. Variable Data Printing is a”Mail Merge” on steroids VDP offers the ability to print personalized messages, images or graphical aspects on each printed…
